Practical Geocommunication
Our accredited and acclaimed flagship course for geoscience students, academics and professionals undertaking public engagement. Learn how to make a real impact, inspire and engage the public.
Why Practical Geocommunication?
How can geoscientists help people feel invested in our planet and change their behaviour? How can we drive more students to embark on careers that will be essential to the sustainability of society? How can we improve the image of the geosciences in academia and industry?
Find out how 'Practical Geocommuniation' delivers solid and actionable solutions to your geoscience outreach and what academics and professionals from around the world have said about the course.
Accredited and Endorsed
...by leading global geoscience organisations
Some of the biggest geoscience entities in the world have taken a stand by endorsing Practical Geocommunication. They understand that effective public outreach is a critical skill that all geoscientists should develop. Members of these organisations are entitled to a 70% discount on the course price. Get in touch if you'd like to offer this great benefit to members of your professional body. contact@geologize.org
What Others Have Said...
Essential training
Gareth Digges La Touche
Simply excellent. This course sets out to equip geoscientists with better communication skills. It achieves that. The course is relevant not only to geoscientists in academia, but also to those in industry.
Simply excellent. This course sets out to equip geoscientists with better communication skills. It achieves that. The course is relevant not only to geoscientists in academia, but also to those in industry.
Read LessAwesome course
Gordon Stove
Just completed this course in one go. Once I started, I couldn't stop! A wealth of information, tips and learnings. Absolutely brilliant course!
Just completed this course in one go. Once I started, I couldn't stop! A wealth of information, tips and learnings. Absolutely brilliant course!
Read LessThoroughly enjoyable
Juan Cottier
Fun to do. Dr Haydon Mort has a compelling manner. The content was great. I feel better informed on completion. Thanks!
Fun to do. Dr Haydon Mort has a compelling manner. The content was great. I feel better informed on completion. Thanks!
Read LessLots of useful methods and approaches for Geocommunciating
David Limmer
Really enjoyable, easy to follow course, lots of extremely useful tips and tricks for mastering communicating. Very logical and lots of useful exercises to try.
Really enjoyable, easy to follow course, lots of extremely useful tips and tricks for mastering communicating. Very logical and lots of useful exercises to try.
Read LessVery engaging and a must for all scientists (not just geoscientists!)
Rosalie Constable
I highly recommend this course. It provides practical advice and examples in an engaging and thought-provoking way, supported by tasks and assignments to reinforce the key points of each class. I now feel I have a much better understanding of how ...
Read MoreI highly recommend this course. It provides practical advice and examples in an engaging and thought-provoking way, supported by tasks and assignments to reinforce the key points of each class. I now feel I have a much better understanding of how I can more effectively communicate with non-scientists. I would recommend this course for scientists of any background as the concepts could be easily applied across any discipline.
Read LessInsightful, Engaging and Thought-provoking
Lewis Lawrence
Excellent course if you are a Geoscientist and feel like the communication between the geosciences and the public has a poor relationship. Dr Mort does a fantastic job at bringing new ideas to the table in the quest to bridge the gap between the p...
Read MoreExcellent course if you are a Geoscientist and feel like the communication between the geosciences and the public has a poor relationship. Dr Mort does a fantastic job at bringing new ideas to the table in the quest to bridge the gap between the public and the geoscience world. I would highly recommend this course.
Read LessSwitching the context
Benjamin Lepley
I took the course with the aim of improving my methods of communication but actually learnt that I was thinking about the entire concept wrong. It is not about teaching or lecturing but understanding the communcation from the participants' viewpoi...
Read MoreI took the course with the aim of improving my methods of communication but actually learnt that I was thinking about the entire concept wrong. It is not about teaching or lecturing but understanding the communcation from the participants' viewpoint and making an emotional connection to allow for any information to be retained. I highly recommend the course for anyone wishing to take a relatively complex and specific topic to the public.
Read LessSuperb! A must for anyone who's thinking about public outreach.
Peter Taylor
What a fantastic course! So much useful information and the clearest breakdown you'll find about how to build an effective communication strategy. I can't recommend it highly enough.
What a fantastic course! So much useful information and the clearest breakdown you'll find about how to build an effective communication strategy. I can't recommend it highly enough.
Read LessAn eye-opener
Sikandar Hayat
It is an eye-opener course. It made me realize how important geocommunication is and how far-reaching its impacts are. I will utilize all the skills I learned here to play my role in the betterment of earth sciences and society.
It is an eye-opener course. It made me realize how important geocommunication is and how far-reaching its impacts are. I will utilize all the skills I learned here to play my role in the betterment of earth sciences and society.
Read LessVery pleased
Gretchen Gillis
I am pleased with the Practical Geocommunication training I just completed online. The course is divided into interesting and manageable pieces that build on each other. The messages are clear and comprehensible. I look forward to implementing le...
Read MoreI am pleased with the Practical Geocommunication training I just completed online. The course is divided into interesting and manageable pieces that build on each other. The messages are clear and comprehensible. I look forward to implementing lessons learned!
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Exclusive Content
Bonus material with guests and geocommunication leaders.
We provide a set of five exclusive mini-interviews with Prof. Iain Stewart (BBC Science geologist and Professor of Geocommunications). Find out his opinions on issues at the cutting edge of science communication. Prof Sam Illingworth (chief editor of the journal, Geoscience) also provides a bonus mini-course on the Poetry of Geocommunication.
Institutional Access
These universities and professional entities have FREE access to Practical Geocommunication. Please contact your head of department or secretary for details on how to access the training. If you are interested in acquiring a site-license, please get in touch at contact@geologize.org.
Curriculum
Find out what makes 'Practical Geocommunication' your one-stop shop for all your communication needs in the geosciences.
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Why communicate the geosciences? Case studies demonstrating our ethical obligation to communicate.
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From neurology to orating. The science and practice of effective communication in the geosciences.
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The power of analogy and linguistic tools. Geologizing and transposing geoscientific content into everyday concepts.
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Identify distortions in the media and strategies to stand up effectively to them. Particular emphasis on climate change.
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Strategies to promote powerful social media engagement in the geosciences. Case studies and practicals.
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Strategies for geoparks and geotourism projects to help them improve their audience demographics and engagement.
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Bonus material, quizzes, assignments, certificates.
Your Instructor
Dr Haydon Mort
Dr Haydon Mort is a global leader in geocommunication and is the founder and CEO of Geologize Ltd. A geologist with over 15 years of research and lecturing experience, he has lived and worked in 4 countries. He started Geologize in 2016 by using neuroscience to create highly engaging social media content for the general public about the Earth Sciences. He also gives public talks which inspire the audience to feel connected to the natural world and consults for global charities and industry. In his free time he enjoys running, acting, playing the piano and being with his wife and three children, aged 5, 8 and 16.
FAQs
Some questions we get asked a lot.
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What is the teaching method?
Each lesson begins with a big question to get your neurons firing. Then comes the lesson itself. The lesson always includes at least one practical activity in the middle or near the end. There are often assignments (not compulsory) and quizzes to test for understanding of essential elements.
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How long will it take me to do it?
You can work through the course at your own pace. However, if you wished to work on the course intensely, completing the work as required, you could probably finish in around 10 hours.
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Is there a certificate available at the end?
Absolutely. Upon completion of the course (the main video lessons are compulsory elements), you will be provided with a personalised certificate with the logos of Geologize, The Geological Society of London and the European Federation of Geologists.
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Where can I get help paying for the course?
Students can enter the code 'GeologizeStudent' to apply a 30% discount on the course price. Members of the Geological Society of London and the European Federation of Geologists can obtain a 20% discount. If you are still unable to access the course, please get in touch and we can arrange a staggered payment plan for you.
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What benefits are there to being a sponsor?
Sponsoring a university site license brings your company considerable benefits. Apart from great publicity CSR and ESG improvement, you get free access to this CDP training for all of your employees. Geologize will also match your sponsorship dollar for dollar by providing FREE access to a university in a developing country. Finally Geologize will be available for you for a series of consultations to help formulate your companies public outreach strategy.
Sponsors
We'd like to thank our sponsors for supporting geoscience communication.
Without our incredible sponsors, this course would not exist. Their belief in the importance of effective public outreach highlights their commitment to the role of the geosciences in a more sustainable future.
We'd like to give them a big shout out here.