How can geoscientists help people feel invested in our planet and change their behaviour? How can we drive more students to embark on careers that will be essential to the sustainability of society? How can we improve the image of the geosciences in academia and industry?
Find out how 'Practical Geocommunication' delivers solid and actionable solutions to your geoscience outreach and what academics and professionals from around the world have said about the course.
The bonus material included in Practical Geocommunication is valued at over $200 when purchased separately. Listen and learn from other world leaders to deepen your knowledge and understanding of geocommunication strategies and techniques.
The course theme of Geoscience Communication is an important and timely one. The practical part of the course is found in the exercises accompanying each section, allowing for immediate examination of the ideas presented with respect to our own c...
Read MoreThe course theme of Geoscience Communication is an important and timely one. The practical part of the course is found in the exercises accompanying each section, allowing for immediate examination of the ideas presented with respect to our own context. I will be able to use the activities completed during this course to help me better connect to and think about the needs of various audiences. Thank you!
Read LessSimply excellent. This course sets out to equip geoscientists with better communication skills. It achieves that. The course is relevant not only to geoscientists in academia, but also to those in industry.
Simply excellent. This course sets out to equip geoscientists with better communication skills. It achieves that. The course is relevant not only to geoscientists in academia, but also to those in industry.
Read LessJust completed this course in one go. Once I started, I couldn't stop! A wealth of information, tips and learnings. Absolutely brilliant course!
Just completed this course in one go. Once I started, I couldn't stop! A wealth of information, tips and learnings. Absolutely brilliant course!
Read LessFun to do. Dr Haydon Mort has a compelling manner. The content was great. I feel better informed on completion. Thanks!
Fun to do. Dr Haydon Mort has a compelling manner. The content was great. I feel better informed on completion. Thanks!
Read LessReally enjoyable, easy to follow course, lots of extremely useful tips and tricks for mastering communicating. Very logical and lots of useful exercises to try.
Really enjoyable, easy to follow course, lots of extremely useful tips and tricks for mastering communicating. Very logical and lots of useful exercises to try.
Read LessI highly recommend this course. It provides practical advice and examples in an engaging and thought-provoking way, supported by tasks and assignments to reinforce the key points of each class. I now feel I have a much better understanding of how ...
Read MoreI highly recommend this course. It provides practical advice and examples in an engaging and thought-provoking way, supported by tasks and assignments to reinforce the key points of each class. I now feel I have a much better understanding of how I can more effectively communicate with non-scientists. I would recommend this course for scientists of any background as the concepts could be easily applied across any discipline.
Read LessExcellent course if you are a Geoscientist and feel like the communication between the geosciences and the public has a poor relationship. Dr Mort does a fantastic job at bringing new ideas to the table in the quest to bridge the gap between the p...
Read MoreExcellent course if you are a Geoscientist and feel like the communication between the geosciences and the public has a poor relationship. Dr Mort does a fantastic job at bringing new ideas to the table in the quest to bridge the gap between the public and the geoscience world. I would highly recommend this course.
Read LessI took the course with the aim of improving my methods of communication but actually learnt that I was thinking about the entire concept wrong. It is not about teaching or lecturing but understanding the communcation from the participants' viewpoi...
Read MoreI took the course with the aim of improving my methods of communication but actually learnt that I was thinking about the entire concept wrong. It is not about teaching or lecturing but understanding the communcation from the participants' viewpoint and making an emotional connection to allow for any information to be retained. I highly recommend the course for anyone wishing to take a relatively complex and specific topic to the public.
Read LessWhat a fantastic course! So much useful information and the clearest breakdown you'll find about how to build an effective communication strategy. I can't recommend it highly enough.
What a fantastic course! So much useful information and the clearest breakdown you'll find about how to build an effective communication strategy. I can't recommend it highly enough.
Read LessIt is an eye-opener course. It made me realize how important geocommunication is and how far-reaching its impacts are. I will utilize all the skills I learned here to play my role in the betterment of earth sciences and society.
It is an eye-opener course. It made me realize how important geocommunication is and how far-reaching its impacts are. I will utilize all the skills I learned here to play my role in the betterment of earth sciences and society.
Read LessI am pleased with the Practical Geocommunication training I just completed online. The course is divided into interesting and manageable pieces that build on each other. The messages are clear and comprehensible. I look forward to implementing le...
Read MoreI am pleased with the Practical Geocommunication training I just completed online. The course is divided into interesting and manageable pieces that build on each other. The messages are clear and comprehensible. I look forward to implementing lessons learned!
Read LessFind out what makes 'Practical Geocommunication' your one-stop shop for all your communication needs in the geosciences.
Why communicate the geosciences? Case studies demonstrating our ethical obligation to communicate.
From neurology to orating. The science and practice of effective communication in the geosciences.
The power of analogy and linguistic tools. Geologizing and transposing geoscientific content into everyday concepts.
Identify distortions in the media and strategies to stand up effectively to them. Particular emphasis on climate change.
Strategies to promote powerful social media engagement in the geosciences. Case studies and practicals.
Strategies for geoparks and geotourism projects to help them improve their audience demographics and engagement.
Bonus material, quizzes, assignments, certificates.
Find out if you have FREE access to Practical Geocommunication.
Universities and institutes around the world have licensed Practical Geocommunication. If you are a member of one of these entities, the chances are you don't have to pay anything to access the training. List subject to change.
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Introducing Practical Geocommunication
FREE PREVIEWA message from the instructor
Geologize ChatGPT Prompt Library
Course Platform
1. Introduction and Reflection
FREE PREVIEW2. Geoscience in Crisis
FREE PREVIEW3. Demand
FREE PREVIEW4. The Importance to Society
FREE PREVIEW5. Ethical Responsibilities
FREE PREVIEW6. Challenges to Communication
FREE PREVIEW7. Practical Activity
FREE PREVIEW8. Summary
FREE PREVIEW9. Your Opinions on Geocommunication
1. Introduction and Reflection
FREE PREVIEW2. Communication 101
3. Basic Concepts for Public Outreach
4. Practical Activity 1
5. Storytelling and Creating Emotion
6. Practical Activity 2
7. Practical Activity 3
8. Quiz
6. Book a consultation
1. Introduction and Reflection
FREE PREVIEW2. Geologizing
3. Practical Activity 1
4. Practical Activity 2
5. Geologize Quiz
1. Introduction and Reflection
FREE PREVIEW2. A Dilema
3. Why Academics Use Social Media
4. Bloom's Taxonomy for Social Media
5. Which Platform?
6. Algorithm and Demographics
7. Engagement Rates
8. Practical Activity 1
9. Viewer Retention
10. Increasing Engagement and Retention
11. Practical Activity 2
12. Practical Activity 3
13. Summary
14. Going Professional on Social Media
15. Quiz
16. Book a consultation
1. Introduction and Geoparks Overview
FREE PREVIEW2. Current Strategies
3. What People Want
4. Improving Demographic Diversity (Families and Culture)
5. Improving Demographic Diversity (Young and Uninterested)
6. Improving Demographic Diversity (Disabled and Frail)
7. The Importance of Social Inclusion
8. Engagement Overview and Web Design
9. Geopark Instagram Accounts
10. Calculating Facebook Engagement
11. Practical Activity
12. Summary
13. Book a consultation
Some questions we get asked a lot.
Each lesson begins with a big question to get your neurons firing. Then comes the lesson itself. The lesson always includes at least one practical activity in the middle or near the end. There are often assignments (not compulsory) and quizzes to test for understanding of essential elements.
You can work through the course at your own pace. However, if you wished to work on the course intensely, completing the work as required, you could probably finish in around 15 hours.
Absolutely. Upon completion of the course (the main video lessons are compulsory elements), you will be provided with a personalised certificate with the logos of all the endorsing organizations.
Students can enter the code 'GeologizeStudent' to apply an 80% discount on the course price. Members of endorsing organizations get a 70% discount. You can also become a member for $40 and cancel whenever you finish.
Sponsoring a university site license brings your company considerable benefits. Apart from great publicity CSR and ESG improvement, you get free access to this CDP training for all of your employees. Geologize will also match your sponsorship dollar for dollar by providing FREE access to a university in a developing country.
